Work Culture and Competition at Amazon




Regardless of Amazon becoming one of the world’s largest, most innovative companies, their reputation for employee satisfaction is extremely tainted, and their turnover rate is especially high. In this New York Times article, the work culture at Amazon is discussed in reference to past employee’s and their experiences working for the commerce giant. As quoted in the article by a former employee, this turnover rate is made possible through “purposeful Darwinism” (Kantor & Streitfeld, 2015). The incredibly high expectations and exhausting demands drive away those who can’t handle the pressure, leaving behind “an empire of elite workers” (Kantor & Streitfeld, 2015). As the article also addresses, Amazon’s work culture significantly differs from that of Google and Facebook’s, as one of their 14 guiding leadership principles (https://www.amazon.jobs/en/principles) is “Frugality” (# 9), meaning the benefits that we often see offered by other tech companies are not assumed, but instead, sought after through competition. Another principle guiding the work culture at Amazon is to “Have Backbone; Disagree and Commit” (#13). Social cohesion is not encouraged since it leads to compromising of ideas, rather than challenging them.
Those who are lucky enough to make it through to their next contract are driven by the competition that surrounds them. With the understanding that the elitist network they have become a part of is, in fact, a binary one, you are either included or excluded (Castells 1996, p. 20). Actors have no choice but to commit to these guiding principles or forego their membership.
As the article summarizes, Jeff Bezos, Amazon’s founder, works extremely hard to continue fostering the competitive tension in which the company’s culture is established. However, as highlighted within Castell’s “Power in the Network Society” (1996), he makes the claim that:

“competition depends on the ability to outperform other networks by superior efficiency in performance or in cooperation capacity. Competition may also take a destructive form by disrupting the switchers of competing networks and/or interfering with their communication protocols. (p. 20)”

My question is, by looking at the experiences of these Amazon employees, do you think that the companies guiding principles (and the practices that nurture these principles) are “destructive” of their own internal communication protocols? Is there something they should change in order to improve their employee satisfaction, or is the “purposeful Darwinism” approach effective?

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